5 Reasons Your Business Needs A Mobile App
If you’re anything like the average person there are three things you never leave your home without. Your keys, your wallet, and your phone. Our reliance on “smartphones” is growing at an unprecedented rate. There is a reason the mobile app market is a multi-billion dollar industry. Studies have shown how major purchasing decisions for products and services are now being made in a “micro-moment” due to the use of cell phones. If your business doesn’t have a mobile app then you surely are missing out. MarigoldTech has listed out the top reasons your business needs to invest in a good mobile app.
Top 5 Reasons Your Business Needs A Mobile App
Mobile Applications are a must in this day and age. Small businesses such as restaurants, local retailers, corner mom and pop shops could also benefit from hiring an affordable android app development agency to build their mobile app.
1) Be Omnipresent By Your Customers Side
Smartphone applications allow you to remain on your potential customer’s side at all times. You probably spend more than 2 hours a day on the phone. Your customer behaves just like you. With him spending so much time glued to that screen doesn’t it make sense for you to have some of that screen real estate for yourself?
Also being on your customer’s phone ensures he can get to you at any time of the day.
2) Mobile Applications Are Brand Builders
Put yourself in your customer’s shoes. When you see an app on your phone even if you maybe casually browsing through your app list, does it not register on your mind? Mobile apps are great for building brand loyalty among your customers. You provide them with fantastic offers and they in return provide you with regular sales and income. This is especially true for local businesses that want to make an effort of keeping in touch with their townsfolks.
3) Improve Customer Engagement
With the rise in competition keeping customers hooked onto your product or service is a task in itself. Applications on your customer’s phones make it that much easier for them to stay engaged with your brand. Not only does this build brand recognition as discussed above, it also helps make the customer open to more suggestions about the brand. Using polls, offers, reward points for loyalty building helps you keep in touch with the audience.
4) Be Different
A lot of smaller outlets are opting to miss out on the benefits of mobile applications. Stand apart from the competition and give your customers an experience they don’t expect from you. A mobile application will not only help you stand out in the crowd, it will also provide your customers with an ability to get to know your brand better.
5) Create A Direct Marketing Channel
If you notice that you tend to make a lot of sales from marketplace apps for your products why not offer your customers a direct channel to the same? Instead of paying for commissions and add-ons you can pass on the benefits to your customers. You may not be able to compete with the conglomerates with the discounts they provide so you can think of different means of making the customers pick your app. This may seem like a tough ask now, but once you have your mobile app up and running you will surely think of innovative marketing solutions.
Applications get a bad name because many believe that they are too expensive. All you need to do is a little bit of research. MarigoldTech is one of the leading mobile app development agencies in Toronto, Canada. They not only provide you with an excellent mobile application for your business they do so in an affordable manner. If you are looking for a dependable, reputable, mobile application development company, give us a call. Our free quote awaits you.